About Us

Seri Roth (to the left) decided at an early age that she wanted to dedicate her professional life to helping those in need. She combined her love of business with her passion for working with children and co-founded A Dollar Campaign. Her personal goal is to see pediatric cancer a thing of the past. She believes that the solution lies in expanded research, and is looking forward to putting A Dollar Campaign resources to scientific organizations that will one day find the cure for pediatric cancer. Seri believes that the road to a world free of pediatric cancer is built one dollar at a time.

Arielle Joselson (to the right) is currently a college student. Arielle’s first exposure to pediatric cancer was when she attended the Pediatric Cancer Foundation’s (“PCF”) annual walkathon in New York City. At that time, Arielle was not quite nine months old. Since then, Arielle has had many years of involvement in the tragic world of pediatric cancer. Since 1997, Arielle’s mom has been heavily associated with the great work of the charity known as PCF. Throughout Arielle’s childhood, she has been exposed and involved with children suffering from numerous forms of pediatric cancer. Arielle believes that we will find the cure together, one dollar at a time. Now, after years of intimate involvement with children suffering from cancer, Arielle has decided that she wants to do all that she can to fund research, raise awareness, and help find the cure to eliminate all types of pediatric cancer.